Video Production Pricing

Key details

• Around $1,000: one shoot day producing one or more finished videos, plus photos and 9:16 vertical cuts from the same day. Suited to restaurants, local businesses, and ongoing content libraries.
• Around $10,000: a flagship brand commercial with a hero cut, cut-downs, social versions, stills, and masters. Suited to B2B, healthcare, manufacturers, and funded startups.
• Around $100,000 and up: a multi-location series with a full crew, one titling system, 4K masters, and travel quoted up front. Suited to enterprise and agency campaigns.
• One-time project: a defined set of deliverables quoted as one number. A 50% deposit holds the shoot date and the balance is due before final delivery.
• Monthly retainer: one shoot day a month, same crew, same rate, billed at the start of the month. Nothing auto-renews and there is no minimum term.
• Day rate: add a crew to a day already happening — one operator or a two-person crew, quoted for that day only.
• Travel in Metro Detroit is $0. No mileage, no per diem, and no travel day on the invoice anywhere in the metro.
• Out-of-state travel is one flat fee covering flights, checked gear cases, hotel, ground transfers, and per diem, quoted before approval.
• Equipment rental is $0. Cameras, lighting, audio, and grip are all owned, so there is no rental line item on any project.

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